Everyone needs a dose of cute now and then, even if we won’t always readily admit it.
Subaru’s creative agency has decided to use the tried and tested hound and car formula to get some traction for its US adverts. We all know how cute dog and cat videos get passed along social media faster than you can say…woof.
In the ad above, a family of golden retrieves goes to the car wash to clean off a very dirty Ascent. Unfortunately, the crew doing the job isn’t up for the task. It makes you smile though.
In this commercial featuring the Subaru XV, one of the hounds engages in a classic prank…we’ve all done this one before (or been on the receiving end).
There are two more similar adverts, as well as the ‘blooper reel’ below and Subaru has more pet-related projects on the way. The company will soon partner with BuzzFeed and Funny or Die on short films with animals in them. The automaker will also sponsor the Puppy Bowl on the Animal Planet television channel for the eighth time on 4 February.