Toyota South Africa Motors (TSAM) was named 2016 Brand of the Year at the inaugural Cars.co.za Consumer Awards on Thursday.
In this category, South African car owners rated their own vehicles for reliability, after-sales service, cost of ownership and general satisfaction.
At the final voting stage, the initial survey results were made available to the judging panel for consideration consisting of Cars.co.za’s vehicle testing team and an external jury consisting of candidates who are not active in the automotive industry.
The results of the Consumer Awards were verified by respected auditing firm KPMG.
